Tuesday, 12 March 2013
FLOTUS and her tweets!
In this age of digital media & communications just how important is it that the First Lady Michelle Obama tweets?With just 300,000 followers she is well behind her husband at 28.2 million followers, but in fairmess thats to be expected. Michelle Obama signs her tweets MO as a certain amount of tweets are written by her staff and this is to show what she personally is tweeting. A lot of her "Get moving" campaign is online, with sessions of Questions & Answers on particular subjects.It certainly is making the Office of the President a little softer by association. First Lady Obama is a pro at using social media to help her causes, however, with the good comes the bad.Twitter is so accessable First Lady Obama is reaching people she would normally not be in a position to communicate with. With this broad catch of people comes people who are not necessarily there to talk about her anti obesity campaign but her husband's opponents who also know how to effectively use Twitter. They use it not to talk to her, rather to slam the President and the adminstration through the First Lady.So, although the First Lady is reaching people that would normally not be reached without social media, she has to be aware that there certainly will be tweets from people who do not believe in either the present adminstration or her healthy eating plans. For the most part though, I think it's great. At least she's trying.Lorra
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